Poker players around the world, especially in Europe, already know that Everest Poker is the place to go for online poker, whether it’s for cash games, tournaments, or promotions. Everest Poker is synonymous with trust, safety, security, and opportunity -- all words that should be associated with an online site. With that, Everest Gaming is taking their name and reputation one step further with the introduction of a sports betting site called Everest Bets.
The partnership was signed just before the end of 2008 between GigaMedia Limited, a publicly-traded company on Nasdaq, and Victor Chandler International Group, well-known for its prevalence in the sports betting industry since 1946. Everest Bets was the outcome of that agreement and plans to deliver a “broader, richer gaming and entertainment experience” for sports bettors worldwide.
Bob Cahill of GigaMedia stated, “Victor Chandler is a sports betting legend with an enormous, thriving business and an unsurpassed reputation for honor and integrity. We hit the ground running with a world-class offering addressing a multi-billion dollar market -- we are absolutely thrilled and look forward to additional exciting opportunities with Victor Chandler going forward.”
Michael Carlton, Chief Executive at Victor Chandler, added, “We are delighted to be working with GigaMedia. We are confident we can deliver a product to excite their current poker and games customers. The sports betting product will offer all popular sports in many European languages, and complement Everest’s superb poker and casino offering.”
Why sports betting as an offshoot of Everest Poker? Marketing and advertising showed that a significant percentage of Everest’s players already engaged in sports betting. When customers already have a trusted name in mind, it seemed logical to use that name to enter a market where their customers are obviously interested in going. Thus, Everest Bets is now fully available to customers in a variety of languages and offers everything from football to horse racing and soccer.
What this means for Everest Poker players is that any sports betting needs or desires can now be met by the same people who bring all of the best online poker available to the tables. And at the same time, Everest Poker will continue to be the official “felt” sponsor of the World Series of Poker and do its best in 2009 to win the e-Gaming Review award for Poker Operation of the Year, as it did in 2007 and 2008.
And if you’re not yet acquainted with the Everest brand, the best way to get started is to download Everest Poker and take a look at why it is one of the fastest growing and most trusted sites on the internet. If you choose to play a little poker, as one might be inclined to do, don’t forget to use the bonus code “PNEWS200” when depositing funds in order to earn a $200 bonus through regular site play.