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Poker News | World Poker News

WSOPE Moving From London to Cannes in 2011

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Caesars Interactive Entertainment, Inc. (CIE) is taking the World Series of Poker to France.  CIE, a subsidiary of Caesars Entertainment Corporation, has aligned with Lucien Barrière Hôtels & Casinos and which will provide online poker and land-based events throughout France.  With the alliance comes: rebranding to the World Series of Poker Europe (WSOPE®) Presented by; a move from London to Cannes; the Barrière Poker Tour 2011 will include seven stops qualifying for the WSOPE®.

The first annual event of the WSOP was held in 1970 in Las Vegas and each year has shown consistent growth, boasting more than 70,000 annual entrants and both professionals and amateurs arrive from more than 115 countries to play in this world poker event.

Mitch Garber, CIE’s chief executive officer, comments: “This is a unique agreement between two casino leaders with great brands. Lucien Barrière Hôtels & Casinos is a well-run organization and we are excited to work with them to access the French market with high-quality and reputable poker events both in their hotels and casinos, and online with”

“This alliance backs our powerful synergy strategy between offline and online gaming, and it is an honour to associate ourselves with the most prestigious poker tournament in the world,” states Dominique Desseigne, Groupe Lucien Barrière’s chief executive officer.

The Barrière Poker Tour 2011 begins in April in several casinos of Group Lucien Barrière. Seven locations (Toulouse, Nice, Lille, Dinard, Enghien, Trouville and Bordeaux) will be hosting the tournaments culminating with the WSOPE® Presented by in Cannes in October, 2011. Professional and amateur competitors alike will now have more unique opportunities to be part of this new challenge presented by Lucien Barrière Hôtels & Casinos, and WSOP®.

Eric Cavillon, Operations Director in charge of poker development at Lucien Barrière Hôtels & Casinos, explains: “The Lucien Barriere Hôtels & Casinos, and WSOP® alliance allows us to put on an outstanding tournament hosted by a world famous brand in France while positioning us to become a leading operator of both online and live poker.”

The Barrière Poker Tour 2011 stops will serve as qualifying rounds for an eagerly anticipated event, as the World Series of Poker Europe (WSOPE) Presented by will be held for the first time in Cannes from October 7-21, 2011.  The event, since its inception in 2007 had been held at Caesars-owned casinos in London. Players will be welcomed into the outstanding and unique settings of the Casino Barrière de Cannes Croisette and the Hôtel Majestic Barrière for this prestigious set of poker tournaments.

With 75 concurrent poker tables at the new facilities the WSOPE will expand its offerings to double the capacity of 2010. And, the online poker website born out of the alliance between Groupe Lucien Barrière and La Française des Jeux, will start integrating the WSOP® into its offerings this month.

Chosen as the exclusive operator in France of online official qualifying rounds for the Barrière Poker Tour 2011, WSOP® Europe and WSOP® Las Vegas, the website will bring players into tournament action via regular coverage of all the events.

A new site will be created as part of the agreement - expected to debut later this year - CIE and will design the new website which will carry all of the latest WSOP® news and information in French.

“Backed by this alliance, we will be even better equipped to let online players access the most prestigious world poker events in casinos and to benefit from special, unique operations in conjunction with WSOP® events,” concludes Jean-Etienne Bouedec, Deputy Chief Executive Officer.

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