While Delaware and New Jersey are the main focus in the United States' leap into online gambling in November, take a step back and look at what is going on in Nevada. The doors are open to approving new ventures in the state that holds the record of being the first to launch online poker — and more operators are coming into the main stream of the digital era. Last week, Grand Siena, LLC, operator of the Reno's premier riverfront resort Siena Hotel Spa Casino, received final approval from the Nevada Gaming Commission to operate interactive gaming.
“We’re extremely excited for the opportunity to compete in this new market,” said Z4 Poker CTO Eric Colvin. “Our belief is that players will prefer excellent software and gameplay to expensive ad campaigns. The technology in the online poker industry has hardly evolved over the last decade, especially relative to the video game industry. While all the buzz is around the future convergence of social and real-money iGaming, we are living it today. We plan on launching something completely innovative that hopefully will be greeted with a sigh of relief by the community — something that will be disruptive to the existing technology. Open beta is just around the corner."
Las Vegas-based Z4 poker is in the process of developing the brand Siena will launch under — HD Poker. Las Vegas-based inventor and entrepreneur David Colvin owns both Z4 Poker and Grand Siena.
It will be early 2014 before the HD Poker social platform goes live and it is expected to launch on Windows, Mac, iOS, Droid, and Facebook. It would be a few months after the social launch, and, of course, require regulatory approval before real-money play would begin.
Image courtesy of expedia.com.